RightNow! is a hip and trendy fashion retailer specializing in women’s off-price clothing. This five-year-old company had successfully taken a stodgy retailer and transformed it into a thriving, exciting business. With stores in 28 states and a flourishing web site, RightNow!’s CEO, Hank Adamson, has led the company, with its 165 employees, to prosperity. However, a recent incident has dampened the spirits of the growing company and its rightfully proud CEO.
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