Throughout a variety of industries, advances in communication technology have changed the way organizations do business. Some organizations, such as retailing giant Wal-Mart Stores, Inc. and their subsidiary Wal-Mart.com, are utilizing this technology to open new distribution channels for its customers. Some are utilizing this technology to build its business from within, facilitating team building, and productivity. No matter how it is used, when communication technology is utilized effectively and efficiently it provides a competitive advantage for the organization.
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