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Marketing Strategies: Gender and Race.

This six-page undergraduate paper discusses how and why advertising agencies use race and gender in advertisements to boost consumer purchasing. Specific examples of various advertisements that use gender and race to sell products are offered in order to support the thesis of the paper. 6 pgs. Bibliography lists 4 sources.

  • Pages: 6
  • Bibliography: 4 source(s) listed
  • Filename: 5929 Marketing Gender Race.doc
  • Price: 53.70


 

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