This paper examines the expansion of McDonald's into Russia. Ritzer's theory of McDonaldization as an extension of Weber's theory of the 'iron cage' of bureaucracy is applied to the situation. It is concluded that McDonald's is McDonaldizing Russia economically and culturally. 11 pgs. Bibliography lists 8 sources.
Pages: 11
Bibliography: 8 source(s) listed
Filename: 5950 Weber Ritzer McDonaldization.doc
Price: 98.45
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