This paper analyzes two Nike ads in magazines for images of race and for racial elements, finding that Nike does not court controversy and that race is less of a problem in advertising today while scandals involving spokespersons, such as athletes, can be a much bigger concern, causing advertisers to try to minimize any potential damage and to avoid offending any consumers.
Pages: 5
Bibliography: 4 source(s) listed
Filename: 16568 advertsiing race images.doc
Price: 44.75
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