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Advertising has long been associated with unreasonable claims,
in fact, we have come to expect them. Advertisements quite often
imply qualities about the products and people within the context
of the ad that are simply impossible. Over the long-term, our
culture has grown to accept advertisements as a fiction into
which we are drawn for 30 seconds. During that time, the viewer
suspends disbelief because of the formula at play and simply
accepts the fiction that surrounds the product. In the realm
of diet advertising, however, such fictions have turned out
to be potentially dangerous or even deadly. Diet product and
diet advertising has long made irrational claims about enormous
changes in the body over impossibly short periods of time. Research
shows that the level of false advertising in commercials for
diets and diet products is staggeringly high. The FTC found
that 55 percent of weight-loss ads make claims that lack proof
or very likely are false (Eggerton, 2002). In fact, this problem
has been ongoing since one of the first false-advertising in
diet commercials claims was made; in 1993, the Federal Trade
Commission charged that five of the nation's largest commercial
diet-program companies have misled consumers by making unsubstantiated
weight-loss claims and by using deceptive testimonials ("FTC
Accuses Five Diet Programs of Deceptive Advertising", 1993;
Cordes, 1993). It is proposed that research will demonstrate
that the effect of false advertising (and thus false expectations)
about diets and diet products has resulted in a greater health
crisis in relation to weight than ever before. APA format.
Pages: 4.5
Bibliography: 10
source(s) listed
Filename: 17201
Deceptions, Diet Ads.doc
Price: US$22.28
16.
17486 American
Regional Cooking: Cajun Culinary Arts in Louisiana, USA.
This paper will focus on Cajun cooking, and how this style of
culinary art was developed in the state of Alabama. By understanding
this exotic forms of spice-based cooking, we can see its many
forms in the culinary approaches that are made for it.
Pages: 6
Bibliography: 6
source(s) listed
Filename: 17486
American Regional Cooking.doc
Price: US$29.70
17.
17487 Culinary
Trends in the U.S. in the Last Decade--A Research Proposal.
This paper is a research proposal for a project examining culinary
trends in the United States during the last decade. This paper
outlines a description of the proposed research project, as
well as gives a hypothesis, information about past research
in the field, a summary of the research methodology to be used
to complete the project, and a conclusion about why it is important
to write about this topic. Five sources are cited as being useful
to the research at hand. Examples are also given concerning
current and past culinary trends.
Pages: 6
Bibliography: 5
source(s) listed
Filename: 17487
Culinary Trends, States.doc
Price: US$29.70
18.
17682 The Argument
for Exercise and Diet Programs in the Schools.
There is a very simple question we must ask ourselves: should
we take legislative, personal, and systemic action now and make
such action a permanent fixture in education, who's sole purpose
is to prevent and protect children against the problems of obesity?
The answer to this, clearly, is yes. Such an approach is justified
because our nation is in a health crisis that very few real
solutions are being employed to tackle it. The problem of weight,
the growing obesity of the United States, and in particular
the increasing weight of children has come under a great deal
of scrutiny and discourse over the past few years. What is being
seen is that, year-by-year, the average school-age child is
becoming heavier and heavier, and the health of these children
is becoming at risk because of it. While weight is not a problem
in the U.S. that is specific to children, indeed the entire
adult population is becoming heavier. The effects upon a person's
future health are directly affected by their health as a child.
Therefore, programs that target this issue, that focus on improving
diet and introducing exercise to the children's lives, have
become a very big deal in the U.S. It is hoped that, in this
paper, the continued need for developing and implementing a
variety of systemic programs whose intent is to tackle this
issue of weight will be justified and such programs will continue
to be explored and developed in the present and the future.
Pages: 3
Bibliography: 1
source(s) listed
Filename: 17682
Exercise Diet Programs.doc
Price: US$14.85
19.
17931 Exercise
- a Method for Longevity.
This paper will discuss how exercise can help to make life more
enjoyable, as well as formulate certain habits that generate
longevity in life. By understanding the value of exercise over
a lifetime of practice, we can see it value in the long run.
Pages: 9
Bibliography: 8
source(s) listed
Filename: 17931
Exercise Method Longevity.doc
Price: US$44.55
20.
18269 Genetically
Modified Foods.
This paper is on the topic of Genetically Modified Foods. What
are GM Foods? What is the purpose of genetically modifying food?
What are the benefits?
Pages: 5
Bibliography: 5
source(s) listed
Filename: 18269
Genetically Modified Foods.doc
Price: US$24.75
21.
19297 Homemade
Cookies Versus Machine-Made Cookies.
This paper will provide a comparison test of homemade cookies
versus machine-made cookies.
